Fashion & Nature
By the year 2030, the fashion industry is predicted to increase its water consumption by 50 percent, and its carbon footprint will increase to 2,790 million tons while fashion waste is predicted to hit 148 million tons, according to the Copenhagen Fashion Summit.
Scary. Isn’t it ?
The situation can get worse if consumers don’t change their fashion habits in the coming years.
Although the fashion industry has shown some seriousness towards sustainability in the recent decade, and the power is with consumerism.
HandWeaving Our Fabrics
For our Dresses We handweave our own fabrics,these cloth carries the personality and the energy of the weaver and this imperfect beauty is incomparable to anything that is machine-produced.
Whilst there are many exciting, environmentally conscious and innovative technological advances in fabric production, the value of hand weaving and the qualities of our hand-woven cloth is way ahead.
The flexibility that hand weaving can offer has a massive advantage. Since our production tends to be demand-driven, pieces are made according to need and not for just for mass consumerism. This results in fashion that is much more meaningful and generates an opportunity to provide more people with a sustainable income .
The current fashion trend is Custom clothing. Consumers are moving towards on-demand and custom clothing as its Unique, Customized, Fashionable with Amazing fits.
As a Designerwear Brand are personalizing their entire shopping experience to get closer to them.
In the era of consumerism, consumer choices matter the most – We are constantly encouraging our consumers towards choosing personalization, and our designing Team is continuously working to improve Our Customers’ Experience with customized shopping.
We are Commited to our Eco-Conscious consumer's choice for Customized Clothing over Mass-Production to SAVE Natural Resources, Raw Material, and Support Ethical and Sustainable Fashion.
HandCrafting Our Dresses
In the fashion world, consumers are choosing fair and ethical fashion. Both Fair and ethical fashion go hand-in-hand. All our pieces are handcrafted in India using traditional, artisanal techniques. Subtle variations in patterns are natural to these processes.
We are often asked about when next collections would be launched, but we consciously choose to only produce all our Dresses in small batches to ensure ethical production practises and give each craft the time and respect it deserves and needs.
Over Years there has been a recent increase in the demand for our Artisan-produced clothing, overall creating a sense of purpose and community and ensures valuable, traditional livelihoods do not disappear.
Fair & Ethical Fashion
Today’s fashion is choosing Veganism, Eco-Friendliness, Sustainability, and Socially right clothes. Accordingly we are innovating new ways to make our Dresses more Ethical and Cruelty-free and serving Customers the Best Quality without Compromising Animals, Labor Rights, and the Planet during the manufacturing process.
Our Conscious Customers are interested in the history of their purchase - What? Why? And How ?
We are making clothes keeping their choices into consideration. with Fair and Ethical Fashion, we are moving towards a more Sustainable way.
Through involing more human hands we are helping preserve Our Traditional Weaving making our Dresses more Sustainable.
Since 2018 we have considered 100% recycled poly mailers which have a lower carbon footprint than 100% recycled paper mailers. These are made from 100% secondary fibers and are chlorine and acidfree.
To make the most sustainable choice,we selected 100% recycled and recyclable, reusable,mailers printed with water-based ink from Our Green Package Supplying Partner.
Our product tags we use are handmade paper made recycling old newspaper instead of paper from trees, and our jewellery pouches are made from completely biodegradable raw fabric intended for repurposing.
Clean & Green Fashion
Our 10 Years with Fabrics Weaving ,Dyeing and Garment making has made us realize Fashion is among the most polluting industries across the Globe. From Planet to Animals – the industry is hurting all. And that’s why it becomes vital to make the production clean and green.
In the era of consumerism, destructive fashion is no more acceptable to Our consumers they are dressing considering the planet by prioritizing Eco-Fashion.
Green fashion is contributing to keep the planet clean and a better place to live. Our Consumers love our green clothing made with minimal effect on the environment.
We have a Vision towards building a Slow brand, and to offer our Customers Dresses that make them feel Good about their Purchases. Our Commitment towards listening to you as we continue to Evolve,Grow and build, stands Strong.
OUR DRESSES ARE MADE USING SKIN FRIENDLY FABRICS & INVOLVING
ENVIRONMENT CONCIOUS WAYS